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Alt Summit 2015 Recap & Giveaway
I really can’t put into words how good God has been to me over the past couple months. Not only was I able to speak at my favorite conference, Alt Summit, I was also able to launch my book Beautifully...
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3 Ways to Leverage Your School to Promote Your Business
Recently I had the privilege of spending an entire week lecturing at my alma mater (I’m a lucky girl…I get to do this every summer), University of Colorado Boulder – Leeds School of Business. Molding...
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Monday Motivation: Make it yours! How to customize your content
Geez, how is it Monday again already! It’s almost July and the summer is in full swing. My goal over the next couple months is take advantage of the warm weather and beautiful Colorado scenery by...
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Dance to the beat of your own brand
When I was young, dance was a form of expression and a place where I had confidence. I was good at it…better than two of my brothers who are closest to me in age (wonder if they would beg to differ)....
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This one thing separates your website from the pros
Image via DollarPhotoClub.com If you don’t already know this, then let me break it down for you yo! Your website or blog is your online face (which should always contain your actual face, but that’s...
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What’s your brand personality? A hero or a magician?
Back when I was super young (because now I’m feeling old…I used the word “racket” when referring to loud music twice this morning) I had the privilege of working for David Ogilvy years ago in New York...
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Website/Blog Mini Makeovers
During the free branding training, I featured 3 lucky ladies who received mini makeovers. And here are the befores and afters! Check out the video below for a walkthrough of the personal branding and...
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10 Characteristics of Successful Coaching Websites
We all know it’s true…professional websites are a business necessity, not a luxury. You are nothing without one. It sounds a little dramatic, but it’s a reality. And websites are a dime a dozen. It...
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What is your brand’s signature color?
Hello there! Signature colors are important to your brand’s style and personality. Using your colors consistently create almost a trigger from your audience. They look for it. They expect it and that...
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Can “Mom Skills” Help Land A Client or Job?
As a mom I’ve had every job under the sun…chef, maid, nurse, disciplinarian, chauffeur, teacher, preachers (yes, I said it), motivational speaker, employer, dictator and keeper (yeah, my daughter thew...
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Sparkling Specs DIY
Since I was 12 I’ve had glasses. And I’ve resisted them. A fear of commitment maybe? The thought of wearing the same pair with every outfit and for every event or occasion for a full year sometimes...
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What Your Brand Should Bring to Blogging Conferences
Packing strategically for a trip isn’t really my strong-suit. I’m always packing last minute and include way too many clothes. And inevitably I forget something critical (i.e. a toothbrush). But for...
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The Entrepreneurial Power of Red Lipstick
My first real photoshoot was several years ago and I brought a friend with me to help me change clothes, tell me if my hair was acting crazy and to make me laugh. This isn’t just any ordinary friend....
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3 Ways to Love Your Brand This Month
I used to hate Valentine’s Day. All the lovie dovie stuff. And all of the waiting for someone to make you feel special. In high school the student council sold “teddy-grams” that students could buy...
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4 MUST-DOS for Guest Blog Posts
Hy everyone! My blog is almost three years old now. So I’m still a toddler. But I’ve coached hundreds of bloggers at a variety of levels. My little sister started an amazing blog called Messiful Mama....
View ArticleThe Branding Process Starts with Strategy
Without vision, the brand will perish! Whether building a personal brand or branding a small business, it always has to start with vision and therefore strategy. Strategy is the most important element...
View ArticleQUIZ: Do you need personal branding?
Do you need personal branding? I often get asked the question “What is personal branding?” And then it is followed by the question “Do I need it?” The definition of personal branding can be found here...
View Article3 Tips to Create a Personal SWOT Analysis
If you went to business school or ever took a marketing class, then you know what a SWOT analysis is. Traditionally, it is a structured planning method and strategic process used to evaluate the...
View ArticleCan “Mom Skills” Help Land A Client or Job?
As a mom I’ve had every job under the sun…chef, maid, nurse, disciplinarian, chauffeur, teacher, preachers (yes, I said it), motivational speaker, employer, dictator and keeper (yeah, my daughter thew...
View ArticleWhy Your Business Can’t Survive Without Video
A Video is Worth 1,000 Photos And Worth The Investment We can’t stress enough to our clients that getting in front of the camera on a regular basis is critical to building your brand. High-quality...
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